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major driver of our longevity, and it has also shaped something equally important: the culture. Our attention to detail and the value placed on customer relationships has built a phenomenal culture that still exists within the business today, and it is that culture that has really kept the 40-year momentum going,” he reflects.
Gilmer’ s approach to commercial relationships is directly shaped by long-term thinking and prioritizing partnerships. Rather than pursuing transactional business, the company is focused on building a strategic partner network across both its vendor and customer base. This philosophy is becoming increasingly central to how the business operates under its new leadership.“ While we would never turn down transactional business, that is not our favored approach. Our philosophy is very much centered around long-term partnerships, solving problems
together and building a strong foundation that can weather the inevitable ups and downs of our industry,” Satu explains.“ I cannot reveal too much just yet, but we have some exciting partnerships in the pipeline and are dedicated to building the right ones and growing that area of the business, something that has probably been an afterthought until now.”
In the meantime, the company is directing its attention to achieving its goals and overall vision for the rest of 2026. Last year was all about modernizing and professionalizing the business while adding a handful of strategic new customers, and that work will continue through this year. Gilmer has already spent the past six months rebuilding the leadership team, and with the final two appointments made in the last couple of months, the
▼ Satu Mehta, Chief Executive Officer
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