___________________________________________________________________________________________ Bond International
business to build a stronger share of the UK wholesale tire market.
“ The first part of our expansion plan was to establish the supply network, and once we achieved UK same-day delivery coverage of 92 percent, we turned our attention to leveraging technology to create growth and increase market share,” Charlie elaborates.“ We purchased 75 percent of Tyrescope Ltd and 100 percent of Tyresoft Ltd. Tyrescope is an incredible software platform that can measure tire tread depth from a mobile device and read tire information from a photo of the sidewall. Using a clever algorithm, Tyrescope can accurately predict when tires will need to be replaced, giving our customers a competitive advantage in the market. Tyrescope is also very popular among fleet companies from a compliance and vehicle check perspective.
“ Tyresoft, on the other hand, is a software company providing a one-stop
complete management system for the tire and automotive industry. As part of this acquisition, the founder and owner of Tyresoft, Marcus Hathaway, has joined our board as Director of Systems Development. Marcus brings a wealth of skills to the board and will enable us to reduce cost base and improve sales through software development.”
As our conversation ends, Charlie reflects on some of the challenges Bond has faced in recent years, as well as sharing plans for the future.“ 2025 has been a challenging year for the tire industry with several changes impacting all types of businesses,” he comments.“ The government’ s increases in employers’ National Insurance contributions as well as the Living Wage, alongside Donald Trump’ s tariffs, have meant businesses across the UK have had to readjust. Bond is no exception, but we like to view challenges as opportunities. The Covid-19 pandemic, for instance, saw us increase our UK market share, so we like to view and react to challenges in the most positive way possible.
“ The Bond board is extremely active, and the business is constantly growing through projects and acquisitions,” Charlie concludes.“ I don’ t want to give too much away, but it’ s safe to say we will be continuing our growth trajectory and have plans in place for how we would like to achieve this moving forward.” ■
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