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experienced staff now services the Granterion business starting in June of last year .
“ I feel extremely lucky to have a team on the ground that have an average tenure of more than 20 years ; the expertise in this building means we ’ re able to offer Fingerhut , and now other retail brands , true value in their fulfilment ,” he reflects .
Peak season performance
With the ability to reach 75 percent of the US within three days , the business boasts impressive capabilities , but to maintain this level of service , a strategic model is required . “ The facility is very seasonal in nature , so it ’ s not unusual for us to hire an additional 500 or more people to get through our peak season ,” Scott states . “ However , the retail landscape is changing . Before the rise of e-commerce , peak season used to be 12 weeks , as people began ordering products for Christmas in October . Today , people don ’ t even start thinking about Christmas until after Thanksgiving , which condenses a high volume of orders into a fourweek period .
“ We call this the non-peak to peak ratio , and in peak , we increase production ten-fold . If you consider that an average fulfillment center has the capability to increase production by two or three times , our ability to increase is impressive , especially as a young company . The difference with others is that they maintain a certain customer level and experience more similar levels of demand all year round . While your everyday online retailers experience some of the retail influx over the holidays , it ’ s not nearly to the scale that many other retailers face .
“ That ’ s Granterion 3PL ’ s secret sauce – we can quickly and successfully onboard temporary workers to tackle our peak season by effectively pushing volume within an allotted period . As the facility has transitioned into a separate entity , part of our niche is being different to our competitors , and the way we tackle peak season is a key differentiator .”
Partner businesses anticipate
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