CONGRATULATIONS KATHERINE !
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Prior to our transformation journey , we relied on individual heroics and complicated Excel spreadsheets to ensure supply for our customers . We ’ ve now systematized it , allowing our experts to focus on growing our customers ’ bottom line .
– leveraging people , process , and best-inclass technology to ensure our customers have what they need , when they need it , and without hassle .”
With this in mind , Berlin developed a three-pronged strategy consisting of creating a dedicated demand planning sub-function , implementing a cross-functional sales and operations planning ( S & OP ) process , and launching best-in-class software to bring it all together .
“ Prior to our transformation journey , we relied on individual heroics and complicated Excel spreadsheets to ensure supply for
CONGRATULATIONS KATHERINE !
Katherine Storer Berlin Packaging
Prescriptive Supply Chain Planning .
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our customers . We ' ve now systematized it , allowing our experts to focus on growing our customers ' bottom line .”
Customer thrill is central to the company ' s mission , so the objective of Berlin ’ s planning transformation was simple – to increase the sophistication of how it services customers . Berlin approached this by taking three key actions : hiring experienced demand planners whose job it is to be experts in customers ’ demand ; leveraging an S & OP process to ensure all functions are aligned to the demand , supply , and production plans ; and leveraging the statistical power of a best-inclass demand & supply planning tool .
The value of Berlin ' s transformation efforts became evident during the pandemic , when demand for rigid packaging soared globally . It has since continued to play a pivotal role in Berlin ’ s inventory management success during the pandemic wind-down and industry de-stocking .
“ The demand for packaging increased so suddenly ,” Storer recalls . “ However , the market was volatile , with demand fluctuating alongside industry dynamics . In the past , we had to rely on manual data analysis to ensure we matched supply to demand . Having systematized the process , we were able to both plan proactively and react in real-time to changing market dynamics .”
The dynamic demand for packaging spurred on by the pandemic is just one example of how Berlin ' s efforts to ‘ up its planning game ’ is resulting in operational efficiency . However , the value hasn ’ t stopped there .
“ Customers are taking notice of Berlin ’ s demand and supply planning expertise ,”
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