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REACHING FOR TH
PEAK
Digitization is quickly taking over manufacturing , and Peak Trading is pioneering the industry by demonstrating ecommerce capabilities
Kevin Pitcock brought Peak Trading to life in 1997 . He began by selling rigging and lifting equipment , and absolutely loved what he did . Last year , the company celebrated its 25th anniversary . Over the years , Peak Trading has experienced fantastic growth , and has no plans to slow down . The specialist distributor and manufacturer of industrial rigging and lifting equipment , as well as commercial construction supplies , consists of a wholesale division for resellers , five e-commerce sites for specific trades , and a brick and mortar retail venture – making it a noteworthy leader in this niche sector .
We speak to the President and CEO about his business ’ specialties , capabilities and plans for growth . “ When I started the company , I saw an opportunity for domestic products , and establishing a network on US soil . For about 15 years , we focused on wholesale business and selling to large users of our products .”
The business has recently announced the incorporation of e-commerce into its operations , which , according to Kevin , has significantly expanded the customer base . The launch included e-commerce sites for specific trades : RiggingWarehouse . com , SHForestrySupplies . com , ConstructionTool Warehouse . com , StageRiggingWarehouse . com , and RopesCourseWarehouse . com .
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